# Choose Health Choose Health is a health technology company providing affordable, at-home blood testing solutions to consumers, clinics, and telehealth providers across the United States. Founded in 2018 by CEO Mark Holland, the companys mission is to empower one million people to improve at least one key marker of internal health. Choose Health enables individuals to take control of their health through simple, convenient blood testing kits that can be completed without visiting a physical lab. The company combines clinical accuracy, ease of access, and informative reporting to help patients and practitioners understand key biomarkers related to metabolic, hormonal, and organ function. Choose Health differentiates itself by offering CLIA- and CAP-accredited laboratory processing, HIPAA-compliant data management, and customizable solutions for clinics under its white-label platform. The organization serves both individual consumers seeking at-home wellness testing and healthcare businesses looking to integrate branded lab testing programs into their services. By focusing on privacy, education, and actionable health improvement, Choose Health contributes to the growing movement toward preventive health management and telehealth accessibility. --- ## Core Products & Services ### White-Label Blood Testing Platform - **What it does:** Enables health clinics and telehealth providers to launch their own branded at-home blood testing programs. - **Who uses it:** Weight-loss clinics, hormone and TRT practices, functional medicine providers, and telehealth platforms. - **Key features:** - At-home or in-clinic testing using simple finger-prick blood collection. - Nationwide drop-shipping of kits directly to patients. - Fully customizable biomarker panels across over 100 biomarkers. - White-label packaging, reports, and patient dashboards. - API and EHR integrations for automated data delivery. - HIPAA-compliant data management and CLIA-certified labs. - Results typically available in 3-5 business days. - **Pricing:** Transparent wholesale pricing with low volume minimums and no hidden fees. ### At-Home Blood Testing Kits - **What it does:** Provides individuals with convenient self-administered blood tests to measure key biomarkers related to health and wellness. - **Who uses it:** Consumers interested in monitoring metabolic, hormonal, thyroid, liver, or kidney health. - **Key features:** - Kits include all sampling materials and prepaid mailers for lab submission. - Results delivered digitally within 3-5 business days. - HIPAA-compliant results dashboard with insights and recommendations. - Optional telehealth consultations for reviewing results. - 100% money-back guarantee on first purchase. ### Health Hub - **What it does:** An online educational resource offering articles and insights on various aspects of internal health, such as cholesterol, liver function, thyroid health, and mental well-being. - **Who uses it:** Health-conscious readers and customers seeking to better understand their biomarkers. - **Key features:** Expert-written blogs, updates on biomarkers like cortisol, DHEA-S, and amylase, and educational resources to improve decision-making on health. --- ## Use Cases & Applications ### Clinics and Telehealth Providers - **Their needs:** Many practices struggle with logistical challenges in lab testing, including fulfillment, compliance, and multi-state coordination. - **How they use it:** Choose Health handles fulfillment, reporting, and compliance, allowing practitioners to focus on patient care. Clinics can customize panels for weight-loss, hormone replacement, or metabolic programs and integrate results into their EHR or telehealth platform. - **Results:** Clinics achieve faster turnaround times, streamlined operations, and branded testing experiences that enhance trust and scalability. ### Weight-Loss Clinics - **Their needs:** Ongoing biomarker tracking for patients in GLP-1 or other weight management programs. - **How they use it:** Use Choose Healths metabolic panels to monitor markers related to glucose, insulin, and metabolic function. - **Results:** Enables more accurate progress tracking and program adjustment based on quantifiable data. ### Hormone and TRT Clinics - **Their needs:** Continuous monitoring of hormone levels for patients on testosterone or hormone replacement therapy. - **How they use it:** Employ custom panels measuring testosterone, estradiol, LH, FSH, and related biomarkers. - **Results:** Provides consistent hormone tracking and data-driven adjustments to therapy plans. ### Functional Medicine and Virtual Clinics - **Their needs:** Broad patient biomarker data without in-person blood draws. - **How they use it:** Create tailored test bundles for thyroid, adrenal, and metabolic health, with automated at-home kit fulfillment. - **Results:** Expanded reach and improved patient engagement through telehealth integration and customizable reports. --- ## Pricing & Plans - **7-in-1 Core Metabolic Test:** $85 - **Comprehensive Metabolic Test:** $145 - **7-in-1 Liver Function Test:** $90 - **Methylation Screening Test:** $125 - **Liver Detox Bundle:** $99 - **Kidney Function Test:** $90 - **Pancreatic Function Test:** $110 - **Thyroid Function Test:** $120 - **Adrenal Health Test:** $110 - **6-in-1 Female Hormone Test:** $125 - **7-in-1 Male Hormone Test:** $125 - **12-in-1 Male Wellness Test:** $155 - **Female Wellness Test:** $180 - **Female Fertility & Ovarian Reserve Test:** $155 - **Thyroid & Metabolic Test:** $95 - **Vitamin D & Metabolic Test:** $120 Kits include free shipping, HSA/FSA eligibility, and arrive within 3-5 days. --- ## Company Information ### Metrics & Traction - **Founded:** 2018 - **Customers:** Over 100,000 total users and 2,500 active subscribers. - **Testing volume:** Over 100,000 blood tests performed. - **Customer satisfaction:** Rated 4.5/5 on Reviews.io and 4.8/5 overall reviews. - **Product portfolio:** More than 50 unique testing products and bundles. ### Customers & Case Studies Choose Health partners with a network of clinics and health organizations, which use its white-label solutions for hormone, metabolic, and functional health testing. Testimonials highlight improvements in weight management programs and enhanced client engagement for trainers and health practitioners. ### Integrations & Compatibility - **Integrations:** Compatible with Shopify, AdvancedMD, and GetHealthy. - **Compliance certifications:** CLIA-certified and CAP-accredited laboratory partners covering 49 U.S. states. - **Data privacy:** End-to-end encrypted, HIPAA-compliant data handling with available Business Associate Agreements (BAAs). --- ## Feature Deep Dive ### Customizable Biomarker Panels - **How it works:** Clinics and individuals can select from a menu of approximately 100 biomarkers covering metabolic, hormonal, thyroid, liver, kidney, and vitamin health. Panels can be fully customized or bundled by condition or specialty. - **Benefits:** Clinically relevant panels that align with specific treatment programs or personal health goals. - **Requirements:** Account setup through Choose Healths platform or API integration for clinic usage. ### EHR and API Integration - **How it works:** Provides secure API endpoints and webhooks for order creation, sample tracking, and results delivery directly into EHRs or telehealth systems. - **Benefits:** Automates lab reporting and reduces manual data entry for healthcare providers. ### Patient Results Dashboard - **How it works:** Results are delivered through a secure, HIPAA-compliant web portal. Users can view historical trends, read insights, and track changes in health markers over time. - **Benefits:** Increased patient engagement and data visibility, supporting informed health decisions and clinician collaboration. --- ## Getting Started Clinics can join Choosehealths white-label program by scheduling an introductory call and registering for a provider account at [admin.choosehealth.io/retailer-register](https://admin.choosehealth.io/retailer-register). Most partners launch within 26 weeks, covering panel selection, branding setup, and optional API integration. Individuals can order tests directly from [choosehealth.io/shop](https://www.choosehealth.io/shop), complete the finger-prick test at home, and mail it to the laboratory using the provided prepaid mailer. Results are typically available within 3-5 business days. Customer support is available via email at assist@choosehealth.io or phone at **202-505-6974**. The company offers dedicated practitioner support, branded onboarding resources, and a free call consultation for clinics exploring partnership options. The Choosehealth headquarters is located at 106 E 6th Street, Suite 900, Austin, TX, 78701. ## Site Map Pages crawled from choosehealth.io (20 total): - [Choose Health](https://choosehealth.io/) - [White-Label Blood Testing for Clinics](https://www.choosehealth.io/white-label) - [About Us](https://www.choosehealth.io/about-us) - [Female Hormone Panel](https://www.choosehealth.io/product/female-hormone-panel) - [Female Hormone Test](https://www.choosehealth.io/product/female-hormone-test) - [Health Hub](https://www.choosehealth.io/health-hub) - [At Home Comprehensive Metabolic Panel](https://www.choosehealth.io/product/comprehensive-metabolic-panel) - [Liver Function Test](https://www.choosehealth.io/product/liver-function-test) - [How It Works](https://www.choosehealth.io/how-it-works) - [Male Hormone Test](https://www.choosehealth.io/product/male-hormone-test) - [Privacy Policy](https://www.choosehealth.io/privacy-policy) - [Metabolic Test](https://www.choosehealth.io/product/metabolic-test) - [Choose Health](https://choosehealth.io/) - [At-Home Blood Testing](https://www.choosehealth.io/shop) - [Terms Of Service](https://www.choosehealth.io/terms-of-service) - [Male Hormone Panel](https://www.choosehealth.io/product/male-hormone-panel) - [Choose Health Testing Instructions](https://www.choosehealth.io/instructions) - [Cortisol Test](https://www.choosehealth.io/product/cortisol-test) - [Thyroid Test](https://www.choosehealth.io/product/thyroid-test) - [Kidney Function Test](https://www.choosehealth.io/product/kidney-function-test) --- Generated by trylapis.com on October 29 2025