About Choose Health
About Us
Our Mission
We started Choose Health in 2018 with a single mission, to empower one million people to improve at least one key marker of internal health.
We are focused on providing affordable and effortless access to at-home blood testing solutions. Making it easy for everyone to access, understand and improve key markers of internal health.
Our unwavering commitment is to empower you to own your ever-changing health.
Our bodies are complicated but understanding how to keep them healthy doesn't have to be.
Take control and advance your journey toward better health today.
- Mark Holland, CEO & Founder of Choose Health
We are focused on providing affordable and effortless access to at-home blood testing solutions. Making it easy for everyone to access, understand and improve key markers of internal health.
Our unwavering commitment is to empower you to own your ever-changing health.
Our bodies are complicated but understanding how to keep them healthy doesn't have to be.
Take control and advance your journey toward better health today.
- Mark Holland, CEO & Founder of Choose Health

50+
Products
4.8/5
Customer Reviews
100k+
Total Customer
Our Team
Medical Advisory Board
Our team has over 50 years of experience in preventative healthcare.
Leadership Team
Our Principles
Our team has over 50 years of experience in preventative healthcare.
Privacy & Security
Your data is yours to own and no one elses. We take security very seriously and work hard to make sure you have complete control over your data.
Education
Understanding what’s happening inside your body is the first step towards improving it. We’ll help you learn about your markers so you can make personalized and informed decisions.
Improvement
We have an unbiased focus on giving you the most actionable feedback on how to improve your health based on the latest scientific research.
Accuracy
You need accurate and reliable data to make informed decisions on your health. We are committed to using the highest grade technology to give you clinically accurate results.